Free users and key resources
A couple videos about using free users to build up a key resource. These key resources provide a defensible advantage and can either improve your value proposition or channels.
The first video (7m) is a scenario where you’ve got some land and want to make a business from it. The second (2m) is a brief explanation of how Flickr benefits from free users.
Features Osterwalder’s canvas.
Hey! I wrote a book about how to actually do custdev
It's about how to talk to customers without wasting your time.
Visit momtestbook.com to learn more and pre-order it.






