Author : robfitz

07 Feb

Stress

by robfitz

Startups are made out of people. When the people wear down, progress halts. Recently, I’ve been stressed. I was just shy of the breaking point, in that my output was still good but the internal process was a mess. I was burning increasing amounts of energy just to meet the next short-term deadline. Toyota has [...]

Category: Founders

04 Feb

The purpose of passion

by robfitz

The point of following your passion when you start a company isn’t because it magically makes the work easy. It’s still hard and you’ll still hit the dip. The real benefit is this: By following an internal compass (what you care about) rather than an external one (market trends & “opportunities”), you’ll repeatedly return to [...]

Category: Founders

21 Jan

Specificity, experience, and expertise

by robfitz

I’m confident and capable in customer meetings, but not conferences. In bars, but not clubs. In cafes, but not markets. Expertise, and thus confidence, develops in silos. The most shy person you’ve ever met can explode into life and become the king of the room when the topic of conversation shifts toward his area of [...]

Category: Pitching & selling

10 Jan

Unfair advantages grow from irrational habits

by robfitz

Ask anyone how to start a local marketplace business and Zaarly will have successfully done the opposite. Bo did a great interview about how they approached it all. Although there’s plenty to learn from the interview, I want to focus on a comment from an agitated viewer. This comment represents a common mindset which, left unchecked, [...]

Category: Founders

31 Dec

The 10 posts I learned the most from this week

by robfitz

Happy new year! This is a new post format. Does this sort of once-a-week curation deliver any value, or is it just blog spam? Please let me know in the comments, on twitter (@robfitz), or via email (rob@thestartuptoolkit.com). Thanks! All the very best. The idea that we need to be sane and organised to do [...]

Category: Uncategorized

30 Dec

How to make failure sustainable (and career entrepreneurship possible)

by robfitz

I’ve done nothing for the past 5 years but drive companies out of business. Through doing so, I’ve learned how to make failure sustainable. Career entrepreneurship isn’t viable if you’re forced to return to a full-time job after every slip-up. Upside versus downside A few years ago, I would have claimed that the definition of [...]

Category: Best of, Founders

29 Dec

Don’t pick your tools before you know the job

by robfitz

I began doing something properly stupid the other day[1]. I decided I needed to do a survey. You know, to get to know you guys better. So I came up with all sorts of interesting questions. What a dummy! That’s like saying: Today I really want to use a belt sander. Now let’s go find something [...]

Category: Lean startup meta

28 Dec

First, put some junk up

by robfitz

Paul Graham knows how to make new things: I like to find (a) simple solutions (b) to overlooked problems (c) that actually need to be solved, and (d) deliver them as informally as possible, (e) starting with a very crude version 1, then (f) iterating rapidly. » 6 Principles for Making New Things by @paulg [...]

Category: Product

27 Dec

Abstraction makes us stupid at business

by robfitz

You want to start a company restoring ancient stained glass windows to their former glory. You live in a country rife with cathedrals and have spent a lifetime appreciating these translucent masterpieces, but you don’t have any deep technical knowledge of their restoration. How do you get started? Why is it that most people can [...]

Category: Best of, Founders, Listening

26 Dec

Your winter weekend workshop

by robfitz

Merry Christmas! Here’s some homework. It will take somewhere between five minutes and a week. I’m going to do it too, and my answers (and the consequences thereof) are down below. First, write down what this is all about. Second, Write down the top three things you need to learn to achieve that. I know you’re [...]

Category: Uncategorized